As Men’s Health Week approaches (June 10-16, 2024), NXT45, wants to bring to the fore a conversation about “Real Men…” a campaign aimed at redefining modern masculinity by promoting positive behaviours among men, such as open communication, expressing love, prioritising family, and avoiding unhealthy coping mechanisms. The goal is to encourage men to embrace these qualities, thereby becoming better fathers, partners, leaders, and friends.
In a society still influenced by outdated stereotypes, NXT45 is on a mission to redefine masculinity for the modern era. Through insightful talks, experiential activities, and transformative strategies, attendees will gain invaluable insights into holistic well-being, mental resilience, and personal growth.
Building on the success of its inaugural event in 2023, NXT45 is dedicated to challenging outdated perceptions of masculinity and revolutionising men’s health narratives. Formed by a trio of passionate experts, Mike Bates, Jonny Grayshon, and Joe Gaunt, NXT45 brings together a wealth of experience and expertise to drive positive change. Co-founder Mike Bates, a former covert counter-terrorism operations leader, draws from his remarkable experiences to offer unique perspectives on resilience and leadership.
Co-founder Jonny Grayshon, with over 12 years in professional sport and renowned mental toughness, is committed to understanding true masculinity in the second peak of life. And co-founder Joe Gaunt, with a background in leading multi-billion valuation companies, brings expertise in mindset and stress management.
In addition to its annual event, NXT45 fosters a supportive community for men’s health and well-being to thrive. Monthly masterclasses, regular in-person events and an award-winning health app ensure ongoing support and resources for holistic well-being and personal growth, giving men an opportunity to network, connect and recharge.
NXT45 aims to catalyse a cultural shift towards a healthier, more authentic masculinity. Co-founder Mike Bates shares the vision: “True masculinity transcends stereotypes. This event marks a pivotal moment in reshaping the discourse around men’s health, empowering individuals to embrace holistic well-being.”
South West Durham News covering news across County Durham.
